5 Ways Working with a Reliable Media Partner Can Help Your Ad Agency Stay Organized and Efficient.

By: Kevin Eickhoff | Categories:Covid-19

To work in advertising and marketing, it’s no surprise that every day can be its own monster and you can end the day either feeling completely accomplished or completely swamped. This changes daily, so whether it’s increasing or changing client expectations, turbulent times within specific industries or the regular day-to-day, having a reliable media company with a team of digital experts can make your agency more organized and in turn more successful for your clients.

In today’s ecosystem, consumers are different, data and measurement are different, and the skills an agency needs to traverse this landscape are different. The craziest part of this all is how fast this has become the norm, so staying organized is key for any ad agency looking to grow its business.

From custom crafted campaigns to real-time market intelligence and reporting, you’re never in the dark and your clients are always front of mind. Your strategy, our execution knowledge, and tools let us help you shine while increasing your client’s digital advertising engagement and response.

  1. Complete Campaign Execution – We can be your digital media wingman.
    Orange142 has the ability to become a turn-key extension of your advertising agency with white label capabilities. Working in coordination with a team of digital marketing experts that live and breathe all things digital on a regular basis will allow you to do the work you need to do without a hitch. From a crafted campaign strategy to custom campaign reporting, there’s no limit to what can be accomplished when working with a trusted media company who always has the client’s best interest in mind. Let us be the engine, so you can drive the ship in the right direction for your client.

  2. Full-Stack Capabilities – Don’t worry, we can do it.
    Orange142 will reach your client’s audience at the right time in the right place on the right device. With access to a vast array of some of the best digital advertising technologies and tactics available, we fine-tune every campaign in real-time to obtain the best results, so you don’t have to. Whether via display, mobile, social, ConnectedTV, enhanced geo-targeting, custom content or any and all combinations of these tactics, our solutions will solve your challenges and move the needle forward.

Below are a few capabilities that can be customized and combined to reach your goals:

  1. Real-Time Optimizations – Maximizing budget has never been easier or faster.
    Leave it to us! With an experienced team of digital media and marketing experts, we pride ourselves in our ability to adjust and optimize campaigns on the fly using real-time data and insights. Nothing says more effective than finding opportunities and capitalizing on them before they’re missed, but don’t fret, we’ll be working behind the scenes to make this become reality for you and your clients.

  2. Market Insights – Knowledge is power, and we have it.
    With a team of dedicated marketing professionals working in a wide array of industries, we are no strangers to market knowledge and insights. We live and breathe this. From consumer analysis to industry research, we are the brains behind the marketing solutions we provide. Whether it’s Travel & Tourism, Retail, E-Commerce, Small Business Advertising, Education or something new, we have the ability to guide you in the best direction for every campaign. If you have a general inquiry or looking for insight driven recommendations, our team is ready and available to make this easier for you.

  3. Strategic Planning – Teamwork makes the dream work.
    Strategic planning may sound intimidating at times, but we love it. Working in coordination to craft a strategic omni-channel approach for every campaign will ease the burden on your team and instill client confidence before results are ever captured. With this level of integration, along with the other benefits listed above, your ad agency can become an advertising and marketing powerhouse for your clients that has no limits, other than budget, of course.

We are driven, creative, analytical and personable. We do what we do because we love it, we chose it, and we want to use our knowledge and tools to meet your needs, organize and enliven your business. We are Orange142.

Come and knock – our door is always open.