Hershey Harrisburg Sports & Events Authority The Ask Due to the drastic impact that Covid-19 has caused across the sports and events industry, the Hershey Harrisburg Sports & Events Authority tasked the Orange142 team to create a multi-faceted digital media approach a message of safety to Sports & Events planners. This digital campaign was hyper-focused […]Read More.
675% Return on Ad Spend Camille Rose Naturals is a National Consumer Packaged Goods brand that works with Orange142 for digital advertising and demand generation. Their products include an array of self-care and beauty supplies such as hair care supplements, conditioners, oils, skincare merchandises and much more. Camille Rose Naturals has an online ecommerce presence […]Read More.
Though we may want to put 2020 behind us, it’s worth taking a look at trends in an extremely untraditional year. 2020 saw stagnated growth for many industries, but it’s no surprise that the cannabis industry was, and continues to thrive. According to Leafly.com, American’s spent $18 Billion on cannabis in 2020, which was a […]Read More.
Thrive Up North is a collaborative rural recruitment marketing campaign that showcases the Itasca County Communities in Minnesota as a place that offers a great work life balance, good place to start a business, and a great place to raise a family. By leveraging the success of existing industry partners, businesses, and individual entrepreneurs, Thrive […]Read More.
CARES Campaign – Covid-19 Relief Campaign Flight Dates: October – December 2020 Near Nashville, Miles from Ordinary Since our initial partnership with Orange142 in 2018 the relationship between the Visit WilCo team and Orange142 is something that we consider invaluable for a small marketing department like ours. Their industry knowledge, strategy, technology and ‘lean in’ […]Read More.
The U.S. Small Business Administration (SBA), in consultation with the Treasury Department, announced that the Paycheck Protection Program (PPP) will re-open the week of January 11th for new borrowers and certain existing PPP borrowers. 501c6 organizations and DMOs may be eligible for this round of the Payroll Protection Program. Key PPP updates include: PPP borrowers […]Read More.
Flight Dates: August 1, 2020 – January 31, 2021 Degree Programs Promoted: Master of Food Technology M.S. in Foods and Nutrition, Community Nutrition Graduate Certificate in Nonprofit Management and Leadership Master of Social Work Master of Music Education M.S. in Pharmacy, International Biomedical Regulatory Sciences Low-Residency MFA in Narrative Media Writing Master of Science in […]Read More.
In 2019, 134.2 million adults streamed Connected TV video in the U.S., a number that has undoubtedly increased in 2020, meaning 56% of the adult population is engaged with streaming services, a digital medium the higher education industry has been slow to adopt. Connected TV (CTV) advertising provides the same impact and ad length as […]Read More.
Reaching prospective students digitally is more important than ever before given the lack of opportunity for in person events and the increased time each prospective student is spending in the virtual space. The digital advertising ecosystem has become increasingly competitive in the last few months, with no end in sight, as more higher ed institutions […]Read More.
Digital Advertising through Orange142 led to a 724.35% return on ad spend and over $12 million in hotel tax revenue. Our partners at Visit Virginia Beach have held onto the #1 spot in the nation’s Top 25 DMA’s for hotel occupancy, since June 2020. (Smith Travel Research) Using Orange142 as the experienced destination digital media […]Read More.